AI competitive intelligence
live in under 2 minutes
Competitor tracking, AI battle cards, analytics and scheduled reports. Embase watches 18 channels around the clock and scores what actually matters. Free for 7 days.
The problem
One shift changes everything.
Without Embase
Reacting to what you already lost.
- Spreadsheets nobody keeps up to date
- Launches you hear about from customers
- Battle cards from last quarter's research
- Price changes you catch after the deal is lost
- Gut-feel slides in front of leadership
~12 hrs
per week on manual tracking
~3 weeks
behind every competitor move
With Embase
Moving before they do.
- One ranked feed across 18 channels
- Launches flagged within hours, in Slack and Teams
- Battle cards that rewrite themselves
- Price moves caught the day they happen
- Board-ready reports and benchmarks in minutes
2 min
to go live
~5 min
per week to stay current
How it works
AI does the work. You get the insight.
Product tour
Every corner of competitive intelligence, in one place
Your competitive command center
Key metrics, the share of critical signals per competitor, live activity and the reports coming up next. Everything important, surfaced before your first coffee.
Features
One workspace for your entire competitive playbook
Embase combines AI research agents, live data feeds and beautiful reporting in a single workspace — so your team can focus on decisions, not data gathering.
AI competitor radar
Autonomous agents monitor your competitors 24/7 across 18 channels — websites, socials, job boards, reviews, news and more — surfacing only what matters.
Real-time alerts
The moment a competitor moves on pricing, ships a feature or starts hiring, the signal lands in your feed — and in Slack, Microsoft Teams or your own webhook.
AI battle cards
Strengths, weaknesses, objection handling, pricing tiers and why you win or lose — written from live signals and refreshed on your schedule.
Automated reports
AI-written competitive reports for the audience you choose — execs, sales, product or marketing — generated on your cadence and sent by email.
Integrations
Intel your team actually sees: delivered into Slack, Microsoft Teams or any tool via webhooks — and available to your AI assistants over MCP.
Analytics & positioning
Head-to-head benchmarks, a timeline of competitor moves and a positioning map of your market — scored by AI on the signals you collect.
Who it’s for
Built around the problems your team actually has
Different roles lose to competitors in different ways. Embase closes the gap for each of them.
Why Embase
Why teams switch from Crayon and Klue
| Feature | Embase | Crayon | Klue | Kompyte |
|---|---|---|---|---|
| Competitor monitoring | ||||
| Product languages | 11 | English only | English only | English only |
| Self-serve signup, no sales call | ||||
| Free trial | 7 days | |||
| Setup time | < 2 min | ~8-12 weeks | ~4-8 weeks | 1-2 weeks |
Based on the vendors' own public pages; setup times marked ~ are third-party implementation estimates. Last checked July 2026.
Pricing
Start with a free trial. Scale when ready.
Every workspace starts with a free 7-day trial on the Starter plan. Upgrade when you need more competitors, seats and automation — no hidden fees.
Starter
- Track up to 3 competitors
- Real-time signal feed
- Monitoring across websites, blogs, socials, news, job boards & many more sources
- Scheduled reports on competitor moves, with AI analysis and ready-to-share insights
- Role-based access control
- 2 seats included, then $5/mo per seat
Pro
Most popular- Everything in Starter
- Track up to 10 competitors
- AI battle cards for every competitor, auto-refreshed on your schedule
- Analytics dashboards across your entire competitive landscape
- Slack, Microsoft Teams & custom webhook integrations
- MCP server to bring your intel into Claude, Cursor & other AI assistants
- Unlimited seats
Enterprise
- Everything in Pro
- Unlimited competitors
- Premium AI models
- Custom integrations on request
- Embase branding removed
- SSO/SAML
- Audit log with unlimited retention
- Dedicated Customer Success Manager
- Priority support with 3-hour critical response SLA
- Custom contract & annual MSA
FAQ
Before you sign up, read this
Yes. Every workspace starts with a free 7-day trial on the Starter plan — up to 3 competitors, with monitoring, real-time signals and weekly AI digests included. Move to Pro when you need more competitors, AI battle cards and integrations; you can change or cancel your plan at any time.
Sign up, add your first competitor and your AI workspace is live in under two minutes. Most teams get their first signal digest on day one.
Starter tracks up to 3 competitors and Pro up to 10. The limit is on how many you watch at once, not on how many you can evaluate — you can swap a competitor out whenever your market shifts. Enterprise plans are provisioned with a custom limit.
We continuously monitor 18 public channels — websites, pricing pages, blogs, changelogs, docs, job boards, review sites, news, LinkedIn, X/Twitter, GitHub, and social and community platforms — all normalized into a single intelligence graph.
Every signal comes from a public source we monitor — a pricing page, a changelog, a job posting, a review — and stays linked to it, so you can always open the original. The AI normalizes and scores each signal by impact and confidence; low-confidence noise is filtered out rather than presented as fact.
Yes. Embase collects only publicly available business information: pricing pages, product updates, job listings, public social posts, press releases. GDPR governs personal data, not public company information — we never scrape anything behind a login and never collect personal data. Infrastructure runs on EU servers in Frankfurt.
Yes — push reports to Slack or Teams, export branded PDFs, or invite teammates with role-based access directly in the app.
A chat assistant answers once, from whatever it happens to know. Embase monitors your specific competitors across 18 channels around the clock, keeps the full history, and turns changes into signals, battle cards and reports. And the two work together — connect Embase to Claude or Cursor over MCP, and your AI assistant answers from your live competitive data.
Embase is GDPR and CCPA compliant. Everything is encrypted in transit and at rest, and you fully own your workspace data.
Yes. We offer dedicated onboarding, SSO, custom data sources and volume pricing. Book a demo and we'll tailor a plan for your team.
Ready to know every move before it happens?
Join product, marketing and sales teams who never miss a competitor move.
Free 7-day trial on Starter · Cancel anytime · EU data residency & GDPR compliance