For Sales Teams
Get auto-updated battle cards and live competitor signals delivered to Slack — so your reps always have the right counter-argument, on every call.
The problem
Reps hear 'we're also evaluating your competitor' mid-deal and have no data-backed response. Battle cards were written six months ago and don't address the competitor's latest pitch.
The week after you publish a battle card, a competitor drops their price or ships a feature. You find out from a lost deal debrief, not from monitoring.
Your CI manager knows everything — but it lives in a Notion doc your reps never open. Intelligence that doesn't reach the field before a call is intelligence wasted.
How Embase helps
Embase monitors competitor pricing, product launches, and positioning in real time. Battle cards update themselves as new signals arrive — no CI manager needed to keep them fresh.
When a competitor moves — price drop, new feature, hiring surge — the right rep gets a Slack alert before their next call, not after. Never walk into a deal uninformed again.
Connect Embase to Claude or Cursor via MCP and reps can ask their AI assistant about any competitor mid-deal — pricing, positioning, latest moves — with answers grounded in live monitoring data, not the model's guesswork.
Your reps are in deals today. Give them the intel they need — before their next call.